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Project :
Diffuser design
Date : 2021.10~2022.02
Position :
Visual Identity
Product Design
In this project, I discovered a new way to present a diffuser by studying the user journey. In a market where smell is the main product feature, we started from a visual perspective and created a diffuser that increased the interest beyond the smell, and improves the fragrance-lasting effect at the same time.
Meanwhile, the design of the form brings a new relationship that lowers the bound between the fragrance and the container, which makes the selection of diffuser more freely without the waste that cost by the wrong decision of choosing the fragrance, or the waste of running out the fragrance.
在這個專案中，我透過研究使用者歷程，在以氣味作為主商品特色的市場中，發現了另一種擴香產品的詮釋方法，從視覺的角度切入，創造了全新的擴香產品體驗，使產品增添除了氣味以外更多的趣味性，同時提升產品持香效果，並開創了產品容器與擴香液之間新的關聯性，透過產品設計及銷售模式，將其連結性降低，能降低發生人們因氣味選擇錯誤，或氣味消耗後，容器必須丟棄的情況，促使商品的使用產生更多自由，同時對環境友善盡一份心力。